We’re with you every step of the selling process. Here is what you can expect from us.
Research and Home Pricing
With more than 25 years of experience, we know these markets. We prepare a comparative market analysis using recent sales data and our knowledge of local market trends and buyer expectations. As property valuation experts, we will guide you through the final pricing decision.
Home Evaluation and Improvements
We conduct a thorough home evaluation to assess the condition of your home and how it compares to the competition. We will also recommend improvements to increase home value and marketability – and help coordinate the work.
High-Quality Marketing Materials
All marketing plans start with outstanding professional photography, virtual tours, and eye-catching brochures. Despite all the high-tech tools - traditional brochures, flyers, ads, and postcards are essential. Our professional designers will make your home look beautiful in each printed piece, whether for open houses or mailings.
Marketing
It takes a multi-reach approach to ensure interested buyers see your home and its best qualities. Your home will be placed in the MLS and displayed on hundreds of popular homebuying websites. We strategically place online ads and postings via social media to target potential buyers. Additionally, we email and, yes, snail mail targeted buyers most likely to purchase your home.
Communication
Strong communication is provided throughout the selling process, including timely showing feedback and neighborhood market activity reports. We are continuously monitoring market activity and trends.
Price Negotiation
Getting the best price is always our goal. It's not always easy - unless you have an expert negotiator in your corner. We help you to formulate a winning negotiation strategy.
Inspection and Repair
Price is not the only negotiation. Property inspections usually result in more negotiating around property conditions and repairs. We're experts at handling negotiations and repairs.
Signed Contract to Closing
Navigating a home sale involves many tasks, deadlines, and documents required to complete the transaction. We partner with you at every step of the transaction.
“Tom was amazing to work with! I thought selling my home would be stressful, but the process was smooth, quick, and stress-free. I highly recommend working with Tom.”